Is October "the" Awareness month? October 01 2016, 0 Comments
October is Fair Trade month! I know, I know, it’s also “Pit Bull Awareness” & “Pizza Awareness” month as well and there are now literally dozens of “Commemorative” or “Awareness” campaigns officially making October “the” Awareness Month.
So why Fair Trade? Why highlight and bring attention to the Fair Trade movement when there is a list of worthy causes such as Child Abuse Awareness Month, National Domestic Violence Awareness Month, National Disability Employment Awareness Month, National Work and Family Month and Hispanic Heritage Month?
Why? Because Fair Trade is a business model designed to treat people with respect,
create opportunity for employment, and remove the obstacles of discrimination. Fair Trade creates accountable relationships, safe working conditions, ensures children’s rights, respects cultural identity and protects our environment. These are values and principles that can help lead to end many of the social, safety and income issues so many face in our world. So, in a way, Fair Trade awareness kind of encompasses many of the “Awareness” campaigns we find in October.